Online shopping made easy.

Imagine the world's largest shopping mall filled with YOUR type of consumers - we are the first shop at the main entrance.

Born of a European Amazon business, ShopAfrica is one of the largest Online Sellers in South Africa with a global reach extending from Italy, Spain, Germany, France and the UK across to the America's and Canada.  Our goal is to expand our portfolio in everything online, including both product and airbnb listings, by finding reliable South African suppliers in a vast range of categories and list their product(s) online to sell to the mass population.

ShopAfrica has a marked presence in both South Africa’s largest home grown selling sites:  Takealot, Loot, OneDayOnly and Makro.  Within six short months of operation, ShopAfrica was announced as one of Takealot’s “Top 50 Sellers” and at the end of 2018 titled the Top Seller for turnover in the Toys category on Takealot.  We know how to sell to large audiences and we sell well.

Find out how you can SELL WITH US  or browse through our product catalogue below or visit our SHOP.

Meet the Team


Ken is the Co-Founder and Operations Director at ShopAfrica. His background in Design and Engineering provide invaluable insight into corporate-standard service, consumer engagement and client account management.  ​Ken was a Department Manager at a National Automotive Manufacturers. He started his own European online business in 2015 and is still involved in the running of the Physis Packaging Facility in the UK.​

On weekends you'll find Ken alongside his braai or on his BMW GS.


Kirstyn is the Founder, Managing Director and Creative Mastermind behind ShopAfrica. She started her first online business in 2013 and currently co-owns 5 different brands of nutritional supplements trading across Europe today.  Having previously specialised in System Simulation and Employee Learning Management Systems for large corporations such as Hitachi, Talk Talk and Informa PLC, her drive and focus on systems and process have been at the forefront of her leadership.

Kirstyn loves collecting art and is most proud to own a Vladimir Kush.


Bianca is our team Administrator and Assistant to the Directors.  Bianca ensures the smooth processing of all the orders to our multiple suppliers and keeps on top of invoicing and reconciliation as well as adhoc jobs wherever she is needed.  Bianca has studied nearly every year since her Matriculation and has a Higher Certificate in Business Principals and Practice, Certificate in Digital Music, Composition and Production and Certificate in ABET Teaching.  

Our favourite part-time Media volunteer at Durban Christian Centre is also currently studying a Bachelor of Commerce in Finance during whatever time she has left after a very full day!


Jenna joins us as a contractor and online entrepreneur herself.  Tasked with monetizing current relationships and on-boarding new suppliers, Jenna has a keen interest in truly understanding the product and focusing on marketing and brand development.  Jenna is a mother of twins and when she is not working, she is always busy doing school projects, setting up kiddie activities and arranging birthday parties, social events and get-togethers.  

There is never a day when Jen is not positive and she really is the life of any party!


Neerasha is our Finance Manager and the gal who keeps us all in check. All accounts run through her and she keeps a keen eye on profits, VAT, corporate tax and budgeting. Neerasha is paramount in assisting with the development of legacy systems and creating new and innovative ways to report on the big data we have coming through our books. 

Neerasha is a mother and an avid star gazer.  She has some epic shots of the night sky and you will often find her logging hours while burning the midnight oil!


Veronica is our Customer Care Team Leader and has often been referred to as the hamster at the wheel. Her relentless commitment to attending to every customer need has made her an indispensable asset to ShopAfrica.  Veronica was a teacher for nearly 30 years and learned to work with people from all walks of life, master excel, persist through laborious tasks and deal with each day being completely different (and still be as motivated as ever)!

Veronica loves showing photos of her two Grandchildren!

Let us e-Connect you.


With over 1000 beloved products on our books, take a trip through our catalogue of supplier products. Go on... treat yourself!



Do you have products you would like us to retail online for you? Get in touch and see them on South Africa's largest online stores in no time!

Find Out More